Comments on: Copy Test: “Write If You Want Work”

By: Herb Feuerhake

Herb Feuerhake — Mon, 28 Nov 2011 16:02:45 +0000

P.S. I think the HR person at the time was “Mindy”; does anybody remember her?

By: Herb Feuerhake

Herb Feuerhake — Mon, 28 Nov 2011 16:00:01 +0000

I was one of about twenty (or so I was told) who interviewed for the JWT jobs, based upon my submission (there were about 2000 entrants, as I recall). But I didn’t get hired; I was a lawyer, and I think they thought I wasn’t serious about jumping professions (little did they know!!). My sales pitch for the telephone to the monk involved putting the phone in his room, where a ringing telephone would provide a test of his ability to avoid answering it!

By: Troy Torrison

Troy Torrison — Thu, 09 Sep 2010 17:15:04 +0000

I entered this ad all those years ago while in college in Illinois and I came up with MONKNET as I recall and drew little pictures of modems. They didn’t offer me a job, though I did get a ‘thank you’ letter. I must thrown own the copy I had of my submission in one of my many moves I’ve made over the years. As I type this I’m currently working freelance as a copywriter at JWT in New York. Only took me a quarter century to get here!

By: Akash Singh

Akash Singh — Fri, 30 Apr 2010 05:19:54 +0000

Hi Billy
I too would love to see your submission , my mail-id is aakashsingh@gmail.com .
And thanks to all for sharing the infromation . Its invaluable for ad industry aspirats like me.

Just wish there was some sort of copy test in India .

By: Taylor M. Chambers

Taylor M. Chambers — Sat, 27 Mar 2010 18:03:06 +0000

Never saw that ad – I was by that time marketing director in a different field. In the sixties I was a copywriter in San Francisco for BBDO and later JWT – my heroes were William Bernbach, David Ogilvy, and Leo Burnett – it was a wonderful, crazy time – we flew first class – enjoyed hotel rooms with twin king-sized beds – and ate well – the highlight of my career was working for an Irish ad agency and doing a campaign for a Jewish resort in Southern California (From Mishmash to Hoo Hah in 90 minutes!). Also did freelance copywriting in Europe for 12 – 13 years. What a bunch of super sensitive, out-sized egos! You’d have thought our text was sacred! I’m 82 and in Pittsburgh of all places and I’d do it again. I’d do it right now, in fact. God bless.

By: admin

admin — Tue, 09 Mar 2010 16:31:28 +0000

Hi Billy,

Thanks for getting in touch. 2 down — you and Chris G. — now, only 8 to go! We’d love to see your submission. Just send it to lawrence@infomarketingblog.com

By: Billy Bloom

Billy Bloom — Mon, 08 Mar 2010 22:06:28 +0000

I also was among the 10 people hired. If you’d like, I still have a copy of my submission–just let me know. I ended up hating advertising, and I went on to own a volleyball league, start a website, and now I’m back in school to become a teacher.

By: how to be innovative, practical, educational and fun – all at the same time « a PR & copywriting blog by Katy Evans-Bush. My other blog is Baroque in Hackney. My website is katyevansbush.com.

Tue, 29 Sep 2009 10:25:33 +0000

[...] got it from the wonderful Info Marketing blog, which specialises, educationally, in vintage ad material. Always interesting and often quite [...]

By: admin

admin — Fri, 24 Jul 2009 23:54:07 +0000

Did a follow-up post on this.
http://www.infomarketingblog.com/write-2/

“Monkmail”…brilliant!

By: Chris Grabenstein

Chris Grabenstein — Fri, 24 Jul 2009 17:46:01 +0000

Well, remember this was 1984. Computer modems were these cradles you had to jam a telephone handset into.

So, I told the Trappist that the rest of the world had caught up to him: “We’ve stopped talking and started communicating.”

Buy purchasing a phone and a modem, he would be connected to Monkmail a way to stay connected with Trappists all over the world.

Weird how it really came true…