Every Secret But One In This Book: David Ogilvy Ad for “Confessions of An Advertising Man”

http://www.infomarketingblog.com/images/David_Ogilvy_Every_Secret_But_OneThough the bullets are far from remarkable under a 2008 lens, this is surely a headline which compelled more people to read a footnote than any other.

“Every Secret But One In This Book”

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One Response to “Every Secret But One In This Book: David Ogilvy Ad for “Confessions of An Advertising Man””

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  1. Copywriting Student says:
    December 16, 2008 at 2:54 pm

    Thanks man! Your website is a freakin goldmine for students of marketing!

    I can spend all day on here, and have spent quite a bit of time building my swipe file just from this site!