The Guinness Guide to Cheese is featured in the essential Ogilvy On Advertising.
Yes, this is a brand ad and a damn fine one in the annals of food advertising. The layout with the photos and summaries of the various cheeses make for irresistible reading and of course, all paths lead to Rome… uh, make that Guinness. [Read more…] about One of the All Time GREATS in the History of Food & Beverage Advertising