The 127 Winning Headlines is a gift that I’ve used at least 10 time since I downloaded it – 2 days ago!
To say that it’s helpful is an understatement.
It’s a gem!

Thank you Lawrence .

Luke

Dude, this is an awesome addition to my files man, it’s like instant gratification…instant creativity, which ultimately leads to more money…that’s the whole point right lol.

thanks dude.

Joe

Hi Lawrence,
Just thought I’d send a short but sweet testimonial thanking you for the information your providing, You are a credit to the blogging and Direct response community, well done and keep it up.
thanks from down under
Jeremy young

Thank you Lawrence,

These are some great starters to flip though when trying to get to the heart of what you are trying express. Especially when having a brain freeze.

Dean.

Lawrence

I loved the access to the headlines. I loved your analysis. Thanks for this Eugene Schwartz GOLD.

Neil Mattingley

Hi Lawrence
This collection of winning headlines is a real gem in my
swipe file,always there to tease and stimulate the brain
to come up with equaly precious nuggets of valuable gems.
Thank you for the gift.
Mauro Pisano

If you have the heart and soul of a copywriter, nowhere — on or off the Internet — will you find anyone like Lawrence to feed your passion. The information he so generously shares is beyond priceless … and beyond words. Thank you Lawrence!!!!

As Jim Rohn says, “Success leaves clues.”

Copywriting is no different. If you want to be a master, study…not copy…the masters.

Thanks Lawrence for putting these headlines together and making our study easier.

Hi Lawrence

127 winning headlines is pure gold as is the rest of your website. Thank you for this treasure chest of time tested and actionable information.

Best of Success Always
Joseph Riley

Lawrence…

You page is a valuable source… incredible!

Wishing you the best.

Mel

Lawrence,

This collection of winning headlines is great — can’t believe you’re giving it away free too!

Because just shuffling through this is one of the best ways I’ve found to dream up new leads, powerful approaches, offers and *big ideas*

Thanks so much buddy!

– Caleb

Hey Lawerence, thanks you’re much appreciated.

After reading and implementing just a few headline ideas, I’d happily recommend that subscribers sell their winter clothes…and get ready for the adventure of a lifetime in the land of eternal spring.

Every cliché you’ve heard about headlines being the make or break for living in the lap of luxury is true in the place that “127 Winning Headlines” reveals.

Basically, this no brainer (free) and remarkable resource covered the holiday expenses for the week.

You heard right. I’m living the good life in one of the most beautiful, healthy and relaxed places on earth.

What to do next, all I can say is sign-up, it’s an easy choice because you also get the world’s greatest bargain and investment opportunities to improve your own lifestyle.

You did it again!

Killer info for me to profit from.

Thank you.

I am still working on my first website, but I know exactly what I will refer to when I work on my headlines – your 127 Winning Headlines.

I loved it!

Great resource Lawrence!

Thanks for taking the extra time to actually link the table of contents to the powerful examples!

Excellent quick reference for a wide variety of markets one could find themselves writing too.

Take care.

ps
I always look forward to your e-mails, which for me is very rare these days

Thanks for this! Great information which has helped me already. I really appreciate that you make this stuff available!

Like everything on your website Lawrence, your 127 Wining Headlines pack is full of great swipes and powerful advertising examples. Highly recommended to any serious copywriter or marketer!

This is a brilliant swipe file from the ultimate master Copywriter. It is really priceless. Thank you for making it available. It pays to study the masters.

The brilliance of Gene’s Headlines is enormous. What talent he used. I intend to use his headlines to enhance my own copywriting efforts. Thank for these pricelss gifts.

I’ve known some of these classics before, and its great to have so many in one place. Really useful stuff.

Very very informative ebook. One of a very few belonging to a rare breed of techniques that are believable and do work well!
Excellent stuff.
Hearty thanks and congratulations for putting up such a book.

It’s great to have such a timeless piece at this time of the economic downturn when I am looking for better ways of geting peopole to patronise my products and services. You brought me great relief and got my imagination running wild

Thank you so much. You are the best.

Greetings:

Since headings determine if your copy will be read, your winning headlines are awesome and adaptable. I expect
great things to happen for my articles because of your
generous gift.

Thank you

Harold

The 127 Winning Headlines swipe file is a really useful resource when I’m writing new articles both for ideas and as a check to make sure my headline is as strong as it can be.

Thanks for this excellent summary of the key points on headline writing.

This resource has helped me to understand the benefits of effective headlines. Now, when I write the e-newsletter, I give more appropriate attention to the headlines. This is a critical area of writing that I have greatly under-utilized in the past. I’m looking forward to seeing how our open rates are affective as a result of implementing what I’ve learned. Thank you for the great information.

I have only had the headlines for a few days and already sent out a mailer using 3 different headlines – this will enable me to test the response rates. Fantastic new resources for my business.

Lawrence, thank you for putting together those headlines and this site. What a bountiful treasure chest of marketing gold! I’m now reading one of these winning ads every morning before I start writing to ensure I stay sharp!

[WORDPRESS HASHCASH] The poster sent us ‘0 which is not a hashcash value.

Don’t Pay One Penny Until This Course Turns You Into A Headline Master!
Well,That was swiped from the book itself and you don’t have to pay anything even if you make tens of thousands with the ideas that are in the book because Laurence is giving it to you for free.
Use it!

Flipping through just a few pages sets me on fire with ideas and concepts I can apply right away. It’s almost as good as having a world-class direct response expert standing at my shoulder whispering into my ear.

Having trouble getting started? Use the examples to kick-start your imagination. Or just read one or two every morning for a dose of direct-response vitamin.

Highly recommended, and at such a great price!

I’m an avid student of Gene Schwartz’s work, so to have all of these headlines in one place is just amazing and saves me a lot of work searching around.

What a breath of fresh air! Wonderful ideas! Your 127 Headlines was just the “thump on the noggen that I needed! Thank you so very much!
Sandy

I used this in a marketing campaign the first day I downloaded it. The health and wellness headlines alone were worth their weight in GOLD!

Enjoy!

Nigel

Seriously, can you ever have too many headlines on your desk to help push you up the hill and get that motor started? Wonderful desk reference to keep building your personal swipe file.

great content,when you think about it, if it worked then ,why wouldnt it work know.keep up the good work later jordy.

It helped get me started when I was stopped. A good tool!

Hi Lawrence!
This was a very generous gift from you. I love having so many ideas at my fingertips, they make my job easier and I’ve used several of the headlines already.
Thanks again!
Lorraine

Fascinating 19 page pdf! Thanks for the free download – Sue

I really enjoyed browsing your site you’ve given me a fresh look on marketing especially in relation to advertisements. Many thanks!

excellent thank you so much

it is a brilliant idea generator

Thank you again Lawerence

Certainly very helpful. But since the compilation was almost entirely focusing on web/internet ad headlines, it left more to be desired for my students and me as a copywriter and as a copywriting teacher of final year Bachelor of Mass Media students who study copywriting in all the different mediums of advertising.

Thanks for the excellent idea book. I was 6 at the time this was published and remember some of the ads.

profound fundemental stuff!
Thanks a bunch.

Awesome headlines! My jaw hit the floor when I saw some of them and recognized their genius… awe inspiring.

Well, I usually don’t write any comments.But now a special
occasion.
I am really impressed by this small collection of great headlines,and would recommend anyone to download it – right now!

yes, I love this; in fact, I even published an article on writing headlines so irresistible in 60 seconds or less

you can find it here – check it out

http://ezinearticles.com/?id=3003930

Some really great creativity stimulus. Found one to use almost immediately.

Thanks,
Nick

Lawrence, this post is yet another great one from you. I’ll be sharing it around with peers at my org so they can better wrap their heads around just how thoughtful we need to be with our headlines if we’re going to move units. Thanks for compiling all of these great examples! And thanks, in general, for infomarketingblog.com, a kick-ass site that could turn any mere mortal into a marketing guru.

Hey Lawrence, Great swipe file: 127 brain-stimulating headlines to rev-up the juices… to create my very own attention-getting headlines.

Thanks,
Jim

The 127 headlines are great! I wouldn’t copy them because they are not my words but the ideas that percolate out of me, using them as a template,, is unbeliveable! Thanks

Hey Lawrence,

Thanks so much for the Headlines.

Armed with these templates, anyone
should be able to come up with
“hundreds” of ideas.

All you have to do is “think” a
bit.

Thanks again,

Tony

It’s a very interesting list of powerful headlines that has been very inspiring for me. I appreciate your sharing it with us.

I come back to have another look from time to time to boost my innovative sense of storytelling.

Thanks a lot.

This was extremely interesting and worth the read…It has helped me immensely!

This is a fantastic resource for any working or aspiring writer. Just thinking of the time and effort involved in putting the pdf together… i can’t believe you’re giving it away for free! I probably shouldn’t be saying this since i might be shooting myself in the foot, but you should seriously be selling this stuff… it’s worth so much more than “free”. But hey, i’m not complaining… so thank you, sincerely, not only for this report, but for creating one of the most fascinating and essential sites on the net.

Hi,

Thank you very much for your help for a complete novice like me the information you give is a godsend

Lawrence, I have found that it only takes a headline to persuade a surfer to optin to my list in the past. (traffic exchanges surfers)and your collection of headlines is boon,

Thanks Lawrence

Lawrence you have done a terrific job both with the free headline report and with this entire blog which reveals so many of the greatest letters ever written.

Good stuff, very useful, especially when headlines are used as web page titles, they attract attention in natural search lists and increase clicks. If the headline on the page is the same as its title it makes for what I call an ‘honest page’ which Google seem to like.

Thank you for this great compilation of headlines. Everybody needs inspiration for new web pages titles to attract more attention from humans and from robots too.
Regards.
Ulysse

i have gotten tons of ideas from your blog..
Totally awesome.
Regards
Elnatobi